How to entertain thousands of Music Festival participants and create a really festive atmosphere? To throw the ball to the crowd! Jokes aside.
HP company ball is provided with HD-camera and Wi-Fi. The pics with joyful faces are sent to the brand page on Facebook, where any participant can find and spot yourselves. The special additional effect of all this – the video with the happy faces in the crowd are transmitted in real time on the stage sides. This is how one can create a happy mood with absolutely no brand interference, except HP label on the ball:) Hidden brand advertising plus satisfied consumers! So that everybody is happy!